Brand Manager



โ€“ Analyze how brand is positioned in the market and crystallise targeted consumers insights
โ€“ Take brand ownership and provide the vision, mission, goals and strategies to match up to
โ€“ Translate brand strategies into brand plans, brand positioning and go-to-market strategies
โ€“ Establish performance specifications, cost and price parameters, market applications and sales estimates
โ€“ Measure and report performance of all marketing campaigns
โ€“ Coach the team and get the best from everyone
โ€“ Monitor market trends, research consumer markets and competitorsโ€™ activities to identify opportunities and key issues
โ€“ Oversee marketing and advertising activities to ensure consistency with product line strategy
โ€“ Monitor product distribution and consumer reactions
โ€“ Brainstorm new and innovative growth strategies
โ€“ Align the company around the brandโ€™s direction, choices and tactics
โ€“ Develop and lead a marketing team that will develop and execute new concepts, business
models, channels and partners to position business as innovator and leader
โ€“ Collaborate with sales and sourcing to develop strategic partnership activities and
implement the execution framework and strategic plan on identified opportunities
ย 

Job Details

Date Posted: 2016-06-09
Job Location: Kuwait
Job Role: Marketing/PR
Company Industry: Other

Preferred Candidate

Career Level: Mid Career

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