TPL Life Insurance Ltd Jobs Assistant Brand Manager



TPL Life Insurance Ltd Jobs Assistant Brand Manager :

TPL Life Insurance Ltd. is looking for an Assistant Brand Manager for Karachi .

The candidate will help promote and enhance the image of TPL Life and its group companies to achieve a holistic corporate vision with a strong positioning in all our markets.

Knowledge & Skills Required:

  • Bachelors / Master’s in Business Administration (Marketing) having 2 to 3 years of relevant experience in well-established organizations / Insurance industry.
  • Strong interpersonal, communication and leadership skills.
  • Critical thinking with outstanding attention to detail.
  • Exceptional writing & presentation skills.
  • Formulate and execute a promotional plan for TPL Life’s IPO using Print, Digital, Web & PR mediums in liaison with cross functional teams.
  • Develop product innovation and 360 degree marketing plan with new launches and initiatives
  • Plan and execute multiple BTL activities.
  • Lead and streamline PR and commercial activities for TPL Life.
  • Release multiple press conferences along with influencer drives per quarter with help from content and PR team, lock a PR calendar and ensure one press release every week.
  • Maintain existing partnerships and locking new corporate as well as government level partnerships.
  • Establish a strong digital presence via influencer networking by planning and executing quarterly analyst briefing sessions, corporate events, CSR Drives, Journalist/ Blogger Meet ups.
  • Enhance corporate brand equity for all stakeholders mainly governments based prospects/partners.
  • Establish TPL Life as industry leader in local/international market.

Interested candidates are requested to share resumes on [email protected] mentioning ABM in the subject.

TPL Life Insurance Ltd Jobs Assistant Brand Manager

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