Treet Group Of Companies Jobs Brand Manager

Treet Group Of Companies Jobs Brand Manager:

Position Title: BRAND MANAGER

Job Profile

Position Title Brand Manager
Function Marketing
Reporting to Group Corporate & Marketing Communication Manager
Hierarchy Manager (M1)
Compensation

Purpose

• Brand Manager plays effective role in formulation of brand communication
• Assists in developing and execution of annual brand plans and marketing campaigns.
• Conduct market research to measure and evaluate campaigns performance and draw consumer insights for future communication strategy.

Responsibilities

• Writing creative briefs for creative agency communicating the objectives, deliverables and desired outcomes of the campaign or any project
• Writing media briefs for media agency and ensuring media efficiencies to be achieved through optimized media plans.
• Keep track of on-going campaign through vigilant media tracking for ensuring media efficiencies.
• Conducting post campaign analysis and drawing learning for future campaigns.
• Responsible for development of all communication material and ensuring timely delivery.
• Liaison with Sales, Sales Support, Sales Coordination, Production & Product Development department for new product launches, packing development and marketing intelligence, campaign feedback etc.
• Identify sponsorship opportunities, planning and complete execution of events
• Writing briefs for research houses regarding BHTs or any other research projects.
• Liaison with export sales for lead generation and development of marketing collaterals for export market.
• Responsible for tracking, verifying and processing media & general billings as per the approved SOP for media invoices.
• Participate in Consumer Focus Surveys for extracting 1st hand information from the market for consumer insights, pricing & communication

Profile

• MBA – Marketing from a reputable Business School
• Overall relevant Brand Management experience of minimum 5 years
• Minimum 2 years in same role preferably in an FMCG firm.

Skills

• Good IT Skills – MS Excel, MS PowerPoint, MS Word
• People Management Skills
• Cross Functional Coordination Skills
• Excellent Interpersonal Skills

To apply for this position, send your Resume/CV at asma.shamim@treetonline.com

Treet Group Of Companies Jobs Brand Manager