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Jobs In Unilever – Activation Manager

Key Objectives & Responsibilities : Develop and roll-out activation world class on ground activations .Lead channel based programs: Modern Trade, rural, Salon Channel Management, College and school programs etc.
· Manage ‘Soul Mate’ Brand ambassador program based on Indonesian model: hiring, grooming and training of soul mates in beauty, hair, pureit, foods categories.

· Develop and implement research based evaluations for Relevant activations.

· D esign category building activation plans to drive penetration and consumption growth.

· Lead innovation and new concepts in activation.

· Digitalise activations in Unilever Pakistan.

· Develop own resource capacity through on the job training and market orientations.

· Monitor competitive brand activations and propose plans to counter.

· Develop new 3P partners and drive performance through enabling their efficiency.

· Develop capabilities of existing 3Ps, to ensure UPL activations remain on the cutting edge of innovation, effectiveness and operation efficiency.

· Ensure that resources and infrastructure acquired and/or hired is utilised for maximum agency.

· Conduct quality checks and mystery audits to ensure compliance with agreed plan.


MBA or Bachelors in Business Administration


5 – 7 years of experience

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