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Nestle Pakistan Jobs Consumer Insights Manager

Nestle Pakistan Jobs Consumer Insights Manager: Job Description Consumer Insights Manager Job Number:( 150001LD)

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Description

Job Description:

• Support marketing and other relevant functions that ensure successful Brand Building. Providing them with analysis, insights and information that help understand the target who, what and why they do it

• Implement Market Research Tools in order to build the knowledge base to support internal stakeholders to understand deeply who is their target ,what they do and why they do

• Coordinate and Guarantee that the guidelines and standards are applied

• Conduct competitive and customer analysis to support business with relevant insights

• Work together with the Brand Builders in the validation process of hypothesis, concepts & communication (e.g. Big Idea Testing, pre-testing, STM, I&R concept testing) that support the decision making process

• Track & Measure all indicators that explain the Brand Health and Performance among its target and support the measurement of the ROI
Education & Experience:

MBA, 3-4 Years of Cross-Functional Experience in Sales or Marketing

Skills Required:

Excellent Project Management & Cross Functional Stakeholders Management
skill
Commitment to strong work ethic, integrity and honesty
Good communication skills
Ability to multi-task
Good analytical skills
Very good knowledge of MS Excel, Word, Power Point
Ability to manage stress and aggressive deadlines

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Nestle Pakistan Jobs Consumer Insights Manager

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